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We are E-KINO

Choose The Best Way To Travel

E-Kino is a startup, founded in Mexico in 2017 by Idalia Ziehl with the goal of developing products for transportation and care of equestrian equipment, promoting the attention to detail in order to enhance the performance of the rider and their horse. With 5 years of experience in the equestrian market, E-KINO is a leader brand, counting with the recognition of the Mexican Equestrian Federation (“FEM” by its name in Spanish); international and Olympian riders from various disciplines, who recognize the quality and functionality of our products, and by offering traveling and storage solutions to amateur riders, breeders and children who find in our products the answer to their needs.


Meet The Team


Idalia Ziehl

Founder and CEO

Graduated in International Business from ITESM, specializing in Sports Administration and Brand Management.

National Judge and Dressage Rider with over 12 years of experience in the discipline.


Cecilia Granados

Image Designer

Graduated in Graphic Design from the Iberoamericana University, specializing in image design and visual identity.

Show Jumper with over 17 years of experience in the discipline.


Brand Ambassadors

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Nicolas Pizarro

Recognized as Sportsmanship and Style of the WEF 2015.

He represented Mexico in the World Championship, Kentucky 2010; London 2012 Olympic Games, Panamerican and Central American Games; and several CSIs, obtaining several international medals.

E-KINO rider since 2019.

Mafer Del Valle

Mexican Olympic Dressage Rider.

Represented Mexico at the 2019 Panamerican Games in Lima and at the 2020 Tokyo Olympics.


E-KINO rider since 2017.

Letruska & Fausto

Brand ambassadors and our Lexington model.

Letruska is a racing mare, winner of the Eclipse trophy in 2021, recognized worldwide as the best mare with most classics won in the history of North America.

Fausto, her coach, has participated in 17 racetracks in the last 20 months and couldn't

have done it without Letruska and his trunk that gives him security and  practicality of having everything organized.


E-KINO Riders

From amateurs to professionals, thank you for giving us the opportunity to be your travel companions.



Guatemalan horse rider. He has won

silver medal for teams at the Central American and Caribbean Games 2018 Colombia Bogotá. Bronze medal Central American and Caribbean Games 2018 Bogotá Colombia. Central American Games Guatemala 2017. Pan American Games Rio de Janeiro Brazil 2007.

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Equestrian jump rider, winner in Otomi CS12 Grand Prix 2022, GLCT CS12 in height of 1.35, World Cup CS14 2022 and Major League 2021 in Otomi. Participant in JUV LOW 2021 finishing in 8th place and in JUV LOW 2020 finishing in 3rd place.

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Young amazon horse lover, national runner-up in the pre-child category. Currently competing in the children's medium category with her faithful partner CocoGold. Her dream is to compete internationally and represent Mexico.

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Young rider who at his young age has competed in various international events such as the Children's World Cup in Uzbekistan, finishing in 7th place, as well as representing Mexico in Nations Cups in Langley and Wellington. Recently participating in CSI2* competitions at Spruce Meadows.


I am 13 years old, I have been riding for 3 years, I love going out to competitions, but you have to carry a lot of things for the horses and since they bought me my trunk everything has been much easier, my saddle doesn't get hurt and  I carry all my equipment.  Thank you very much E-KINO for making my trips easier !

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I am 15 years old and I have been riding for 2 years, I love my E-KINO trunk, I can carry everything, it has wheels so its very easy to transport and it is very practical for competitions. All my equipment is super organized,

I never forget or loose anything, really, it has been my best gift!



Definitely a must have for any rider. I love that my entire trunk collection is the same color and has my name on it, I never lose them when I travel.



My trunk is the best! It allows me to have all my equipment organized and in the best conditions. Also, I loved being able to customize it, they offer so many options.

Do You Want To Join Our Team?

Schedule a call or write to our email and we'll tell you all the details so you can be part of this amazing team.

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